Nike just shared the first real look at the Nike Air Max 2015, and it’s got us interested. I don’t think anyone really considers the latest greatest Air Max to be a serious choice as a running shoe, but to Nike product geeks like us they always look dope and remind us of the excitement we […]
Written by Chris Marsh
Jose Cabaco shoots Nike Running in the Andes
Jose Cabaco shoots Nike Running in the Andes . Recently (2 months ago) Nike Creative Director, Jose Cabaco, set himself the very meta challenge of shooting the Nike Running Southern Hemisphere campaign for nike.com and their social media channels using only and iPhone 5s and editing in the VSCO app. The result is this incredible, breathtaking, set […]
Nike Winter Apparel
Winter running can be one of the most enjoyable times to get out there. Crisp mornings, chilly nights, clean air, quieter routes and a different perspective on a city you think you know inside out. One of the key challenges at this time of year though is keeping warm, dry and safe. Once again, Nike […]
The Runners – a film by Matan Rochlitz and Ivo Gormley
This beautifully simple, short documentary about runners in Victoria Park is blowing up the interwebs. Matan Rochlitz and Ivo Gormley released the short film, called ‘The Runners’ on 15 November. The pair thought that as running puts participants in a meditative state, it would open up interviews in honest frank, personal exchanges that they may normally […]
Nike Woman’s Innovation Summit
Last week Nike hit the aptly named Spring Studios in NYC to debut it latest innovations for the SP15 women’s collection, including the official unveiling of the Nike Flyknit Lunar 3 , the undeniable highlight of everything that was shown. The Flyknit 3 is a return to form for us all here at PB in terms of both style […]
Run From Technology
But recently I discovered something beautiful. Something that makes me feel all zen and gooey inside. I spend all day thinking about my next one, and as soon as it’s over I need a shower. And I first got in to it because of the Internetz. Nah, bro, it ain’t what you think it is. It’s running.
Thirteen Point One – Ash Narod
Follow Run Dem Younger Elizabeth as she breaks down her story of preparation and personal realisation, familiar to anyone who has ever completed a distance that they previously thought out of grasp.